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Short, practical posts that answer the questions sellers and freelancers ask most, with real numbers and worked examples.

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cost + fees1 − margin$28.84$$

Etsy Offsite Ads: What They Cost and Whether to Opt Out

How the 12% or 15% fee works, the $100 cap, and a quick test to decide whether to stay in or opt out.

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How to Price Handmade Items on Etsy Without Undercharging

Count materials, labour and overhead, add Etsy fees and a profit margin, then check it against the market.

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eBay Seller Fees Explained: What You Really Pay per Sale

The 13.6% final value fee, the per-order fee, fees on sales tax, category exceptions and free listings, with examples.

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Are eBay Promoted Listings Worth It? The Math Behind the Ad Rate

What a 2%, 5% or 10% ad rate does to your profit, and how many extra sales you need to break even.

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PayPal Goods and Services vs Friends and Family: Which One to Use

Fees, protection, common scams, and why sellers should almost always use Goods and Services.

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How to Pass PayPal Fees On to Your Clients the Right Way

The gross-up formula that gets you paid in full, with checkout, card and international examples.

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Shopify Fees Explained: Every Cost of Running Your Store

Card rates by plan, third-party gateway fees, apps, themes and a full monthly cost example.

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Break-Even ROAS: How Much You Can Spend on Ads Per Order

The formula for break-even ROAS and maximum ad spend per order, with a worked Shopify example.

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Amazon FBA vs FBM: Which One Actually Costs Less?

A side-by-side cost example, plus when FBA wins and when shipping orders yourself is cheaper.

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Day Rate vs Hourly Rate: How Freelancers Should Charge

Turn your hourly rate into day, half-day and weekly rates, and know when to use each.

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